Cat Fisher Named Chair of South Orange Downtown

South Orange, NJ (February 1, 2022) South Orange Downtown (SODT), the non-profit organization that manages South Orange’s downtown special improvement district, unanimously elected Cat Fisher as the new chair for the organization. Cat assumed the position from Deb Engel, who was elected in December 2020 and served as the first female chair for the organization. 

“As I reflect upon my nearly four year tenure serving on the leadership team of South Orange Downtown, I am proud of the work I’ve done advocating for small businesses and repositioning our organization to better support our vibrant downtown business community. It has been incredibly fulfilling to work alongside an amazing team and to serve South Orange,” stated Deb Engel, former Chair of South Orange Downtown.

Fisher, who has been a SODT Board member since 2018 and on the executive committee since 2020, is the owner of 2 small businesses in the downtown- Sadie’s and Kitchen a la Mode. “Cat’s knowledge as a small business owner, willingness to think outside the box and commitment to supporting fellow small business owners and seeing the downtown thrive makes her well suited to lead the organization as we continue to build on our new brand,” said Melissa Hodge, Executive Director of South Orange Downtown.

Under Deb’s leadership, the organization underwent a major rebranding effort moving from the South Orange Village Center Alliance to South Orange Downtown and shifted their focus to have more business driven programs including two new grant programs for facade improvements and digital marketing.

“As the new chair I look forward to continuing to strengthen the business communities relationship with the town and working closely with the administration to come up with a easy to follow guide on how to open a business in South Orange", said Cat Fisher, Chair of South Orange Downtown.

Along with Fisher’s appointment, the board elected the following officers to the SODT executive committee: Amelia Cruz-Holder, a business district property owner, as vice chair; Michael Maza a South Orange resident, as secretary; Jonathan Javins, owner of Pet Wants, as treasurer; and trustee Bobby Brown, who will continue his role as the Board of Trustees liaison to South Orange Downtown.